Tuesday 17 November 2009

The new ad technology that will force you to pay attention…

"Dodging advertisements is as easy as falling off a log these days. If you want to avoid commercial breaks in your favourite TV shows, just record them then sit down to watch 15 minutes after the scheduled start time, before fast -forwarding through the ads.

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But now, a major company have filed a patent application for technology that will force consumers to watch ads, using what they’re calling an ‘enforcement routine.’ The technology will apply to almost anything that has a screen – computers, phones, televisions, media players, game devices etc etc.

If and when the new technology is introduced, messages will crop up on the screen, demanding clicks from the consumer. Questions about the advert may be asked, ensuring that you’ve been paying full attention to the message being delivered by the advertiser.

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Oh, we forgot to mention the name of the company that has pioneered this vile-sounding piece of technology. It’s Apple. Fucking Apple."


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Comment: Yeah - and any site or product manufacturer that dares to roll out such a system will see business/traffic drop off to zero...

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