April 8 (Bloomberg) -- Yahoo! Inc. gained share in the U.S. Web-search market in March, reversing six months of declines, while Google Inc.’s share slipped, according to ComScore Inc.
Yahoo’s share rose to 16.9 percent from 16.8 percent in February, said Reston, Virginia-based ComScore. Microsoft Corp.’s Bing gained to 11.7 from 11.5 percent, while Google, the search leader, declined to 65.1 percent from 65.5 percent.
All three companies are vying for a bigger portion of Web searches, expected to generate $32.2 billion in advertising revenue this year, according to ZenithOptimedia, a London-based ad buyer owned by Publicis Groupe SA. To better compete against Google, Microsoft and Yahoo announced a 10-year deal in July that puts Bing search on Yahoo sites...
from Bloomberg.com
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