Tuesday 8 September 2009

Once again, where are Blinkx?

Do not adjust your set: a revolution in television as content moves online


Once again, why no mention of Blinkx? The self-proclaimed world's largest and most advanced video search engine and yet nobody has heard of them - not even journalists from national newspapers who, presumably, did at least cursory research before writing that piece...

'However, the BBC's Huggers warned that consumers may find navigating the new world of competing video-on-demand services difficult.

"What is happening is everyone is trying to get in there and that is confusing for consumers," he said.

"And there will be more entrants to come. For the companies in the space there will be a shake-out as scale and critical mass is critical.

"The services that have the right mix of content and strong brand name will see it through."'

And yet Blinkx has a management team that doesn't seem remotely interested in building the brand and actually letting anyone know about the company. Once again: where is the iPhone app? Where is the Facebook app? Where are the apps, products and services that will bring Blinkx to the attention of the hundreds of millions of web users and allow quick and easy monetisation of the Blinkx video index - as well as the B2B strategy which seems to be the company's only idea at the moment?

In short - why are Blinkx management so totally f**king CLUELESS?

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