Thursday 6 August 2009

Online Ad Spending Obviously Still Lousy

"No surprise, this: The econalypse continues to weigh heavily on online ad spending.

Worldwide spending on Internet advertising declined by five percent in the second quarter of this year, slipping to $13.9 billion from $14.7 billion, according to research firm IDC. That’s the second consecutive quarter that revenue has dropped year-over-year, and IDC expects it to do so again in the current quarter. "

from All Things Digital

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