Saturday 29 August 2009

Blinkx at work on search engine for online video

"If you're like me, when looking for a video online, you reflexively go to YouTube or maybe to Hulu.
But a small San Francisco company called Blinkx is betting that behavior is going to change in coming years. In the same way consumers turned to search engines when the number of text Web pages on the Internet exploded, they will soon rely on new types of search engines to navigate the Internet's rapidly expanding offerings of video, if Blinkx and analysts are right."


---------

Comment: obvious thing to do I suppose, since they have an index of 35m+ hours of online video (and presumably that figure is growing all the time).

With any luck this might be the impetus one of the big boys (MS, Yahoo, Google, News Corp etc) needs to launch a takeover bid, so investors can finally see a return on their money...

Obvious question to ask, though: when you go to Blinkx.com and enter a search string, and the system returns relevant videos - isn't that a search engine? So what's this Mercury News story about? Blinkx PR trying to drum up some interest in the company?

No comments:

Post a Comment