Wednesday 7 October 2009

Blinkx Aims to Change Online Video World

Blinkx aims to take on YouTube, Hulu and Veoh.

Some may have never heard of the San Francisco-based company, but in just a few short years it has become the single biggest search engine for online video. In August, Blinkx joined Yahoo!, CNN, YouTube and others on Nielsen VideoCensus’ top 10 list of most popular online video sites.

“Most video sites on the Web aren’t search engines,” said company founder and CEO Suranga Chandratillake. “You’re only going to get results on those sites. We’re the starting point for everyone else’s content.

“The analogy we use is that we’re the remote control for Web video.”

Since it launched in 2004, Blinkx has garnered more than 530 media partners, from the big (ESPN) to the small (HealthGuru.com). They include national and international broadcasters, private video libraries and commercial media companies. Thanks to those partnerships, and unique search technology, Blinkx offers one-stop search access to more than 35 million hours of online video...

from Home Media magazine

No comments:

Post a Comment