But now, a major company have filed a patent application for technology that will force consumers to watch ads, using what they’re calling an ‘enforcement routine.’ The technology will apply to almost anything that has a screen – computers, phones, televisions, media players, game devices etc etc.
If and when the new technology is introduced, messages will crop up on the screen, demanding clicks from the consumer. Questions about the advert may be asked, ensuring that you’ve been paying full attention to the message being delivered by the advertiser.
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